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elderproject

The #elderproject #7: Franco the tailor

Yes, I know it’s been a while and no, I haven’t given up on the #elderproject. I’ve just been busy and as it turns out it’s not that easy finding, interviewing and writing about people. That being said, I believe the wait will be worth it.

  • Emi Gal
Emi Gal Apr 18, 2015 • 1 min read
hospice

[RO] Expozitie de arta pentru Hospice Casa Sperantei

Marti, 21 Aprilie de la ora 19:00 organizez impreuna cu Hospice Casa Sperantei [https://www.facebook.com/HospiceCasaSperantei] o expozitie de arta la Capital Plaza (Bld. Iancu de Hunedoara 54), cu obiectivul de a strange fonduri pentru construirea unui centru de ingrijire pentru bolnavii incurabili in stadii avansate, in

  • Emi Gal
Emi Gal Apr 14, 2015 • 1 min read
hospice

Giving back

Those of you who’ve listened to my #elderproject interviews know that one of my questions is “What would you change if you could go back in time?” The most frequent answer I’ve been getting is that they would try to be kinder and more generous. I’ve been

  • Emi Gal
Emi Gal Apr 14, 2015 • 1 min read
elderproject

The #elderproject #6: David Moore

My 6th interview was with David J. Moore of 24/7 Real Media fame [http://www.wpp.com/wpp/investor/financialnews/2007/may/17/wpp-has-agreed-to-acquire-real/] . Dave has been an ad man for longer than I’ve been alive, sold 24/7 Real Media to WPP in 2007 and is currently

  • Emi Gal
Emi Gal Feb 19, 2015 • 1 min read
elderproject

The #elderproject #5: Jeff Hutchinson

This week’s elder is the oldest one I’ve interviewed so far, and yet one of the happiest. Jeff is 83, British and has more charisma than Obama & Clooney put together. He had a wonderful, wonderful story about love which was perfectly timed as I interviewed him on

  • Emi Gal
Emi Gal Feb 16, 2015 • 1 min read
elderproject

The #elderproject #4: George Betianu [RO]

Apologies for not posting an #elderproject interview in a while. I’ve been doing them at a rate of one per week but converting to mp3, uploading to soundcloud and writing the summary takes longer than I thought and work has been very busy. I’ll try posting a few

  • Emi Gal
Emi Gal Feb 8, 2015 • 1 min read
elderproject

The #elderproject #3: Ewan

Today’s elder is a 61 year old British national living in Surrey, named Ewan. There was a bit of nostalgia in his voice while he was talking about the past, as you’ll notice in the interview. He’s had a tough time over the years, Ewan, but despite

  • Emi Gal
Emi Gal Jan 15, 2015 • 1 min read
elderproject

The #elderproject #2: Jagdish Patel

I’ve realised over the past week that I don’t have time to post the elder project interviews every day, but I will try to the best of my ability to actually do one every day and post them at a later time. Today, I’d like to introduce

  • Emi Gal
Emi Gal Jan 8, 2015 • 1 min read
elderproject

The #elderproject #1: my dad, Stefan Gal

The first person I interviewed for The Elder Project [https://www.emigal.com/2014/12/25/experiments-the-elderproject/] is none other than my dad, whom I love dearly and look up to in many ways. Asking him the questions was rather odd as I already know the answers to many of

  • Emi Gal
Emi Gal Jan 1, 2015 • 1 min read
elderproject

Experiments – the #elderproject

Almost every year for the past six years, I’ve taken on a new experiment. In 2008 I was a polyphasic sleeper [http://en.wikipedia.org/wiki/Polyphasic_sleep] for two months. In 2010 I lost 14kgs in two months. In 2011 I lived in London on £300/day for

  • Emi Gal
Emi Gal Dec 25, 2014 • 2 min read
brainient

#WPPSTREAM

For the past three years, I’ve been lucky to have been invited to WPP’s annual un-conference, WPPSTREAM [http://stream.wpp.com/]. This year was by far the best STREAM I’ve ever participated in and, by a long mile, the best event I’ve ever been to. The

  • Emi Gal
Emi Gal Oct 28, 2014 • 1 min read
brainient

The rise of second screen, in three graphs

I’m a massive multi-screener, and as it turns out so is pretty much everyone else in the developed world who owns a smartphone. It’s truly incredible how quickly this shift has happened (<2yrs). Broadcasters love second screen experiences, because they drive more media engagement. Because of this,

  • Emi Gal
Emi Gal Oct 18, 2014 • 1 min read
brainient

Talking about Brainient on CNBC

With the occasion of the London Tech Week [http://londontechnologyweek.co.uk/], CNBC have chosen 5 of the UK’s hottest startups to pitch as part of their #PowerPitchUK. Brainient [http://www.brainient.com] was kindly chosen as one of these 5 startups, and I was invited for a brief

  • Emi Gal
Emi Gal Jun 17, 2014 • 1 min read
mary meeker

Mobile is eating the TV

There are three slides in Mary Meeker’s Internet Trends 2014 [http://www.kpcb.com/internet-trends] that tell a good story of where video is going. The first slide shows mobile (smartphone & tablet) shipments compared to TV units. TV shipments are flatlining just under 300M whereas mobile & tablets

  • Emi Gal
Emi Gal May 29, 2014 • 1 min read
cancer research

Raising money for blood cancer research

> “For the world is in a bad state, but everything will become still worse unless each of us does his best.” – Viktor E. Frankl, Man’s Search for Meaning Cancer is not one of those things healthy people think about, unless you have a close friend or relative who’

  • Emi Gal
Emi Gal May 6, 2014 • 1 min read
brainient

Ad tech: what’s an engagement?

It used to be that a click was a click. Advertisers bought banners and got clicks to their websites, end of story. Today, advertisers buy banners, video ads, native ads, second-screen ads, mobile ads, and many more. For these ads, they get clicks, roll-overs and swipes. To makes matters worse,

  • Emi Gal
Emi Gal Jan 30, 2014 • 1 min read

Brainient hiring spree

When talking about GE’s strategy some time ago, Lawrence Bossidy, former COO of GE said that “nothing we do is more important than hiring and developing people. At the end of the day you bet on people, not on strategies.” I’ve always believed that a company is only

  • Emi Gal
Emi Gal Jan 15, 2014 • 1 min read
brainient

Brainient signs ITV, UK’s largest commercial television network

The news hit the stands [http://www.itv.com/presscentre/press-releases/itv-launches-new-ad-explore-functionality-itv-player-audiences#.UjLoKGQ-LtY] this morning that Brainient [http://www.brainient.com] has signed a partnership with ITV, the largest commercial television network in the UK and one of the largest in Europe. This is big news for us, for a

  • Emi Gal
Emi Gal Sep 13, 2013 • 1 min read
brainient

How to learn everything you need to know about the mobile video space

Every quarter, Brainient [http://www.brainient.com] organises a breakfast event called – evidently – Breakfast & Brains [http://brainient.com/events/breakfastandbrains]. It’s a forum for our clients and friends, where we discuss the newest happenings in the video advertising world and the next one (happening on May 1st) will

  • Emi Gal
Emi Gal Apr 4, 2013 • 1 min read
brainient

Video and Mobile for brands

Everybody in the tech scene is saying that 2013 is the year of mobile and I find that to be true in video as well. Since the beginning of the year we’ve already had 80% of our clients at Brainient [http://brainient.com] ask for mobile demos of our

  • Emi Gal
Emi Gal Jan 16, 2013 • 1 min read
brainient

2012 in review at Brainient

It’s that time of the year again, to look back and marvel at how quickly another year has passed. And as the hard-core numbers buff that I am, I thought it would be a good idea to share some Brainient numbers that make me proud of what our small

  • Emi Gal
Emi Gal Dec 19, 2012 • 1 min read
brainient

Is mobile fit for brand advertisers?

By now, I’m presuming that many of you have seen this year’s Mary Meeker presentation on the state of technology, digital and the world. If you haven’t, do it now. It is breathtaking [http://www.slideshare.net/kleinerperkins/2012-kpcb-internet-trends-yearend-update] . Unsurprisingly, according to Meeker 2013 will be the

  • Emi Gal
Emi Gal Dec 7, 2012 • 1 min read
brainient

Brainient is hiring

Following up on yesterday’s post [https://www.emigal.com/2012/07/30/how-to-attract-a-players/], I’d like to write about the positions we have open at Brainient [http://brainient.com]. We’re growing heavily so we need more brain power to keep our clients happy. So if you’re Awesome,

  • Emi Gal
Emi Gal Jul 31, 2012 • 1 min read
Business

It’s a Brainient New Year

As you may have seen [http://eu.techcrunch.com/2012/01/16/brainient-raises-1-8-million-to-scale-its-video-ad-performance-platform/] , we’ve raised $1.8M from a few [http://www.credoventures.com] fantastic [http://www.atlasventure.com/] investors [http://www.estag.de/], backers of companies like DataXu, AdSafe Media and RevenueMax. I’m thrilled and very excited,

  • Emi Gal
Emi Gal Jan 16, 2012 • 1 min read
Books

What I’ve been reading this year

I read a lot of books when I was a kid. Actually, scrap that. I read a lot of programming books when I was a kid, and The Adventures of Tom Sawyer. Twice So over the past few years, I’ve been catching up. I read on average two-three books

  • Emi Gal
Emi Gal Jul 15, 2011 • 1 min read
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